Welcome!

Natalie Torres sitting by some greeen plants. Natalie is the face of the website and she is smiling and sitting.

I’m Natalie Torres, a bilingual Digital Marketer and E-Commerce Strategist specializing in beauty and high-growth digital strategy.

My experience spans e-commerce, app marketing, and digital merchandising, where I lead cross-functional campaigns and bring campaigns to life across the customer journey. With a Master of Science in Digital Social Media from the University of Southern California. and an undergraduate degree in Broadcast Journalism, I combine analytical insight with storytelling and creative execution to drive measurable impact.

As a Latina in the beauty industry, I am driven by the opportunity to shape how brands and campaigns connect with diverse consumers through thoughtful storytelling, inclusive strategy, and results that scale.

As a bilingual and bicultural communicator, I lead digital strategies that resonate across audiences and platforms. Originally from Colorado, I’ve built my career across Los Angeles and Chicago, experiences that have expanded my perspective, strengthened my adaptability, and shaped my approach to growth in the beauty industry. Go here to learn more about me.

Industries:

  • Beauty
  • E-Commerce/Retail
  • Lifestyle
  • Non-Profit
  • Higher Education 
Resume

Recent Projects